By Marli Guzzetta
Photography by Terry Pommett
In assuming her latest position as co-anchor of Boston WCVB television’s early evening and late newscasts in March, Nantucket summer resident Heather Unruh’s career had come full circle.
The steady arc of her good fortune began in Boston at WCVB, where Unruh started her news career as an intern. She then worked her way through Binghamton, New York, Birmingham, Alabama and Oklahoma City, where Unruh worked as a medical reporter and anchor before Boston called her back home.
Unruh’s love of New England “has everything to do with Nantucket,” said her mother and Nantucket resident, Dee Unruh. “When the girls were very young, we moved from the [California] beach to the central valley of California, where summers were hot and dry. So we knew we had to leave there in the summer and went in search of a better place,” said Dee, who is from Pennsylvania and has family on the Cape.
“I know logically you’d go to the coast of California first, but North California is fogged in, and Southern California is a little on the fast side—not where you’d want to raise two daughters.”
After “interviewing” the New England coast, Dee and her husband Doug bought a home on Nantucket. “Both of my daughters became New Englanders. It had such a huge impression on them; they both ended up here,” Dee Unruh said. It was her love of New England, cultivated by summers on Nantucket since she was 10 years old, that made a return to Boston all the more
pressing for Heather Unruh.
“I think from the moment I set foot here, something connected,” said Heather. “I could never put my finger on it, but it felt like home.” As a student at DePauw University, Heather Unruh looked back to New England for her first big internship, which she served at Boston’s Channel 5 during her senior year.
“I came in wearing my navy button-down suit. I was so excited to have the opportunity to learn from the best,” she remembered. “I worked ten-to-twelve hour days, six days a week. I came out on Saturdays, so I could go out with the reporters on their stories.”
Through that internship, Unruh became “hopelessly hooked on the news and on New England.” But it would take her a while before she could have both.
Her first job out of college took her to a “teeny, teeny station in Atlanta that you could barely get on your TV,” where she did news updates in the middle of superstars of wrestling. That job got her a gig in Binghamton, New York for two and a half years before work took her to Birmingham, where she met her future and current husband Nick Little, who works in the construction industry.
“I definitely married the right guy,” Unruh said of the man who has supported her through many moves. “He always said, ‘I could do my job anywhere. But you need to go where you can find a place.’” After three years in Alabama, Unruh moved to a larger market in Oklahoma City. Bit by bit, she was getting closer to her goal of making it to a big city, in the Northeast, she hoped.
“I knew it was just going to take me time on the desk,” Unruh said. “I knew I was going to have to go to smaller markets to make my mistakes, cut my teeth, learn the rules and learn how to look comfortable, so people didn’t think they were watching a deer in the headlights.”
After Unruh had spent five years in Oklahoma her contract was near its end. She and her husband, just starting their family, knew they had to make a decision. “Either stay in Oklahoma City for life or make a break and go for it,” she remembered.“We both knew we wanted to come back here.”
In what she thought was a long shot,Unruh wrote a letter and sent a clip reel to someone with whom she worked in Birmingham who had moved on to corporate sales for Hearst-Argyle, the company that owned Channel 5 in Boston.
“The next thing I knew, I got a call from the news director, who said, ‘I guess you know why I’m calling,’” Unruh recalled. “I thought I was just getting a courtesy call from them to say they’d received my materials.”
But unbeknownst to Unruh at the time, a position was about to open in the Boston office, the news director informed her. They loved her tape and wanted to fly her out to Boston to interview for the job.
“My heart stopped,” she said. “I couldn’t believe what was happening was happening.” For the interview, Unruh found herself walking into the same building where she began her career in news wearing her navy suit, and she got the job.
“I felt like I was living a dream,” she said. “What I had wanted to happen and had planned for my entire career was becoming a reality. When they offered me the job, I nearly fell off my chair. The ‘pinch me’ factor was so huge.”
It was March, 2001 when Unruh returned to WCVB to serve as its medical reporter and also co-anchor of the early morning EyeOpener and NewsCenter 5 at 5 p.m. She brought more than a half-dozen awards with her, including the Clarion Award from Women in Communications and the “Grand Gracie” award from the American Women in Radio and Television for excellence in reporting.
Seven years later, Unruh has advanced to co-anchor of WCVB’s early evening and later newscasts, but she said she still wants to pinch herself every time she walks into the building. Her kids are “such little New Englanders that they would be fishes out of water anyplace else.”
Station General Manager Bill Fine, who promoted Unruh to her current position,described her communication style as “straightforward.”
“Viewers have responded to her,” said Fine, whose family has also been on Nantucket since the early 20th century. “The people who are best in TV are the ones whose personalities come through. People say that when they watch her that they feel like they know her.”
Heather’s parents, Dee and Doug, now live on Nantucket full time, where Dee fashions beautiful, large ships’ figureheads. Heather and Nick’s two children now get to appreciate Nantucket every time they visit “Nonnie and Bumpy.” “For the kids, I think they enjoy the same thing I experienced as a kid—the wonderful beaches, the walk to town. It’s the same nostalgic things I loved that they love,” Unruh said.
Though Unruh’s main home is Boston, there’s still a part of her that feels more at home on Nantucket. “I’ve always said, when my husband, the kids and I leave to come down, that as we go over the Bourne Bridge, one heavy weight comes off one shoulder. And then when we get on the ferry, the other weight comes off,” she said. “And I am so relaxed.”